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The complete list of local results that appears when the "More places" link at the bottom of a local pack is clicked. Local Services Ads. These special packs are generated by Google’s paid lead generation program called Local Services. These packs appear at the top of local search results in specific industries and cities .
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27 percent visit the website of a local business after conducting a voice search … Google frequently features “position 0” …
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Reuters discovered that Google is presenting Local-Services ads in voice search results for local queries. local services ads …
Google review count and score are factored into local search ranking: more reviews and positive ratings will probably improve a business’s local ranking. Your position in web results is also a factor, so SEO best practices also apply to local search optimization. There’s no way to request or pay for a better local ranking on Google.
However, to get your small business noticed in the overcrowded SERPs, you need to optimize your website for local search. …
Local Search Results Checker Use this free tool to query Google result as a users within that exact spot (city, postal code, or region).